Cheap leads that never close are expensive. This calculator runs your budget all the way through — leads → customers → revenue — so you can see what a lead is actually allowed to cost you.
Nothing here is a prediction of what we'll achieve — it's arithmetic on the numbers you enter. Your data stays in your browser.
The lever most people miss: doubling your close rate beats halving your CPL — and it's usually cheaper to fix. That's why our method works the whole funnel, not just the ads.
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